Changes to Our Privacy Notice
We reserve the right to amend this privacy notice at our discretion at any time. When we make changes to this privacy notice, we will post the updated notice on the Website and update the notice’s effective date. Your continued use of our Website following the posting of changes constitutes your acceptance of such change.
Information We Collect
Maruchan has collected within the last twelve (12) months the following information directly from customers—either through our Website, by phone, or through other offline interactions: (A) Personal Identifiers, such as your first and last name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, professional title, company name, or signature; (B) Commercial Information, such as records of your personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies; (C) Internet and Network Activity Data, such as your browsing activity and search activity when using our Website, IP address, and the dates and times you access our Website; and (D) Other Information You Provide to Us, such as when you contact our consumer affairs team, when you engage with our social medial platform, or when you otherwise interact with us.
We also collect non-identifiable data and aggregate data sets that show us group-level data and trends about our customers. This information does not contain any individual-level data and cannot be used to identify you.
Use of Personal Information
When we collect your personal information we may use or disclose the personal information for one or more of the following business purposes: to fulfill or meet the reason you provided the information (for example, if you share your name and contact information to ask a question about our products or services, we will use that personal information to respond to your inquiry); for customer service and to troubleshoot problems; to provide you with information about our products; to provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses; to operate our business and provide services and products requested by you; and as described to you when collecting your personal information or as otherwise permitted by law. We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice and obtaining your explicit consent.
Sharing Personal Information
In order to provide you with exceptional products and support, we share some of your personal information with trusted third party service providers. When we disclose personal information to a service provider, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract. In the preceding twelve (12) months, Maruchan has shared personal information with trusted third parties who perform services on its behalf, such as providing marketing assistance, data analysis, and other services.
We also disclose non-private, deidentified, aggregate, or otherwise non-personal information with third parties, including online advertising companies to deliver targeted advertising about other products and services for marketing purposes. You may opt-out of receiving marketing messages by using the opt-out mechanisms and links provided in each message.
Sale of Personal Information
In the preceding twelve (12) months, Maruchan has not sold personal information to third parties.
Third Party Sites
Notice Regarding Children
This Website is not intended for children under the age of 13. Maruchan will not knowingly collect personally identifiable information via this Website from visitors under the age of 13.
Your Rights and Choices
Consumers have specific rights regarding their personal information. The sections below describes your rights and explains how to exercise those rights. These rights are not absolute, and, in certain cases, we may decline your request as permitted by law.
Access to Specific Information and Data Portability Rights
You have the right to request the following information about our collection and use of your personal information over the past 12 months, including: the categories of personal information we collected about you; the categories of sources for the personal information we collected about you; our business or commercial purpose for collecting that personal information; the categories of third parties with whom we shared that personal information; the specific pieces of personal information we collected about you (also called a data portability request); if we sold your personal information for a business purpose, a list identifying the personal information categories that each category of recipient purchased; and if we disclosed your personal information for a business purpose, a list identifying the personal information categories that each category of recipient obtained.
Deletion Request Rights
You have the right to request that Maruchan delete any of your personal information collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
Our Rights to Deny Your Request
We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to: complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you; detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities; debug products to identify and repair errors that impair existing intended functionality; exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided by law; enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us; comply with a legal obligation; exercise or defend legal claims; or make other internal and lawful uses of the information that are compatible with the context in which you provided it.
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by emailing us at PrivacyInfo@maruchaninc.com or by calling us toll-free at the telephone number listed below. Only you, or a person that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must: provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative (in most circumstances, verification will require us to match the information provided by you in your request with the information already maintained by us); and describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.
Response Timing and Format
We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically. Any disclosures we provide will only cover the 12-month period preceding the date the consumer’s request was received. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily usable and should allow you to transmit the information from one entity to another entity without hinderance. We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
We will not discriminate against you for exercising any of your privacy rights. Unless permitted by law, we will not: deny you goods or services; charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties; provide you a different level or quality of goods or services; or suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services. However, we may offer you certain financial incentives permitted by law that can result in different prices, rates, or quality levels. Any permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.
Do Not Track Signals
Your browser settings may allow you to automatically transmit a “Do Not Track” signal to websites and online services you visit. Because there is no consensus among industry participants as to what “Do Not Track” means in this context, like many websites and online services, Maruchan does not alter its practices when it receives a “Do Not Track” signal from a visitor’s browser.
If you have any questions or comments about this notice, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under this policy, please do not hesitate to contact us by email at PrivacyInfo@maruchaninc.com; by mail at 15800 Laguna Canyon Road, Irvine, CA 92618; or toll-free at 855-6278-2426 .
Effective Date: April 15, 2021